Personal Printing
Empathy with the User
Collaboration: CityBeacon Eindhoven I Target group: Event visitors
Collaboration: CityBeacon Eindhoven I Target group: Event visitors
Group work I Size: 4 students
1/3 of time of 8 weeks, Spring 2017 I Eindhoven University of Technology
1/3 of time of 8 weeks, Spring 2017 I Eindhoven University of Technology
Current situation:
CityBeacon is a company that provides the city of Eindhoven with information poles, called
CityBeacons. At the moment these poles are not really used by people and CityBeacon
doesn't know how these poles could collaborate with events in the city.
CityBeacons. At the moment these poles are not really used by people and CityBeacon
doesn't know how these poles could collaborate with events in the city.
Goal:
Making the CityBeacons more attractive and meaningful to use for event visitors in Eindhoven
Event focus:
Glow - Annual one week light art event in Eindhoven
USER INTERVIEWS AND OBSERVATIONS
Get insights from user experiences, frustrations and wishes of events and the CityBeacon by interviewing them.
Categorizing user needs, complaints and quotes about events and the CityBeacon
DESIGN REQUIREMENTS
Together with CityBeacon and the insights from the users we came to the following design requirements:
IT SHOULD…
…contain at least one function that cannot be executed with a phone
…be something which motivates people to use the CityBeacon
…be able to give information about an event
…be able to be personalized
…connect the users
ANALYSIS OF THE DATA AND POSSIBLE SOLUTIONS
Overview of the data gathered from interviews with stakeholders. The yellow post-its are user needs, complaints and quotes about events and the Citybeacon divided in several categories. The blue post-its present possible solutions.
WIREFRAMING
This is the wireframe for the app of event visitors, specialized for the event Glow. It represents all the information possibilities visitors can gain access to. These screens will be shown by the CityBeacon.
FINAL RESULT
The final result is an app with a Personal Printing function for the visitors of an event. Depending on the event there will be an overview given of projects/activities/artists on the CityBeacon. Visitors can select their favorites and print their personal route/ timeline. The route/timeline comes with a code so it can be altered every moment at a CityBeacon. Further little figures will give an indication how many people are planning to go to a certain activity and visitors can rate activities afterwards. Lastly, visitors get a small discount when handing in the route/timeline afterwards and the costs will be paid by the event or through advertisements.
Select some other work